Magic and Cardboard: Learn More About the Chilean Sustainable Toy Company That Is Expanding into Spain
The company, part of the Made by Chileans program, is entering the European market with a concept based on creative play, sustainability, and design with a national identity.
Made by Chileans
Viña Santa Rita: Wine, Heritage, and Tourism in the Heart of the Maipo Valley
Located 45 minutes from Santiago, in Buin, the winery combines winemaking, culture, and tourism in a venue that welcomes more than 120,000 visitors a year and is gaining a growing presence on the international scene.
May 28, 2026.
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Made by Chileans
Araucanía Coast Beer Trail: Tourism and Local Production with the Marca Chile Seal
The initiative, part of Made by Chileans, brings together 21 breweries from southern Chile that promote quality, innovation, and collaboration, positioning craft beer as a tourist experience with a distinct regional identity.
April 29, 2026.
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Columns and Interviews
Karin Avaria of La Guatona Restaurant in Madrid: “Sharing my cuisine is a way of showing where I come from and who I am”
Located in the San Fernando Market, this culinary space has established itself as a showcase of Chilean identity in Spain. Its founder, Karin Avaria, reflects on its history, the challenges of starting a business abroad, and the value of cuisine as an expression of heritage and belonging.
March 29, 2026.
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Made by Chileans
Made by Chileans: 10 Years Promoting the "Made in Chile" Label Around the World
The program that authorizes the use of the "Marca Chile" brand on products and services now has 3,700 licensees, who promote Chile’s presence in more than 150 countries.
March 26, 2026.
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Columns and Interviews
From Chile to London: Mareida Showcases Chilean Culinary Talent
From the British capital, three Chileans who are part of the restaurant’s team explain how this project brings Chile’s flavors, products, and culinary traditions to new international audiences.
March 16, 2026.
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Made by Chileans
Frutillar Music Weeks closes its 58th edition with high attendance and international focus
This historic event in southern Chile brought together artists from different countries and audiences from various regions, reinforcing its international focus and contribution to the country's cultural influence.
February 5, 2026.
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Made by Chileans
Seven national marketplaces that take the Chile brand to the world
If you don't know what to give this Christmas, Imagen de Chile recommends the following websites, which, in addition to being authentically Chilean, offer a wide range of companies and products belonging to the "Made by Chileans" brand program.
December 16, 2025.
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Diverse Chile
Frutillar Music Weeks joins Marca Chile
The iconic cultural event in southern Chile now bears the Made By Chileans seal, through a partnership that seeks to boost its international presence and contribute to the country's pride and positioning abroad.
December 2, 2025.
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