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New products that connect Chile with the world: Made by Chileans

Keep up to date with news and updates from Made by Chileans, a space to learn about the progress of the program and the initiatives that strengthen Chile's international projection.

Araucanía Coast Beer Trail: Tourism and Local Production with the Marca Chile Seal

The initiative, part of Made by Chileans, brings together 21 breweries from southern Chile that promote quality, innovation, and collaboration, positioning craft beer as a tourist experience with a distinct regional identity.

News Columns and Interviews

Karin Avaria of La Guatona Restaurant in Madrid: “Sharing my cuisine is a way of showing where I come from and who I am” 

Located in the San Fernando Market, this culinary space has established itself as a showcase of Chilean identity in Spain. Its founder, Karin Avaria, reflects on its history, the challenges of starting a business abroad, and the value of cuisine as an expression of heritage and belonging.

March 29, 2026.

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News Made by Chileans

Made by Chileans: 10 Years Promoting the "Made in Chile" Label Around the World 

The program that authorizes the use of the "Marca Chile" brand on products and services now has 3,700 licensees, who promote Chile’s presence in more than 150 countries.

March 26, 2026.

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News Columns and Interviews

From Chile to London: Mareida Showcases Chilean Culinary Talent

From the British capital, three Chileans who are part of the restaurant’s team explain how this project brings Chile’s flavors, products, and culinary traditions to new international audiences.

March 16, 2026.

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News Made by Chileans

Frutillar Music Weeks closes its 58th edition with high attendance and international focus

This historic event in southern Chile brought together artists from different countries and audiences from various regions, reinforcing its international focus and contribution to the country's cultural influence.

February 5, 2026.

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News Made by Chileans

Seven national marketplaces that take the Chile brand to the world

If you don't know what to give this Christmas, Imagen de Chile recommends the following websites, which, in addition to being authentically Chilean, offer a wide range of companies and products belonging to the "Made by Chileans" brand program. 

December 16, 2025.

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News Diverse Chile

Frutillar Music Weeks joins Marca Chile

The iconic cultural event in southern Chile now bears the Made By Chileans seal, through a partnership that seeks to boost its international presence and contribute to the country's pride and positioning abroad.

December 2, 2025.

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News Made by Chileans

Made By Chileans exceeds 3,000 licensees throughout Chile!

The brand use program continues to grow and to incorporate companies, entrepreneurs, institutions and, recently, spaces and territories that strengthen the identity by taking the Marca Chile seal to the world.

December 1, 2025.

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News Made by Chileans

Chile wins the City Nation Place Award 2025 for its "Made by Chileans" program

Chile won first place in the Best Citizen Engagement category of the City Nation Place Awards 2025, thanks to the "Made by Chileans" program, which promotes the use of the country brand among companies and entrepreneurs throughout the country.


November 6, 2025.

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