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Inspiration Made by Chileans: stories, news and trends

Every company, institution or person that joins the Made by Chileans program has a story to tell. Here you will find authentic stories, news and trends that show how what we do in Chile connects with individuals, markets and communities around the world.

News Made by Chileans

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Karin Avaria of La Guatona Restaurant in Madrid: “Sharing my cuisine is a way of showing where I come from and who I am”  Columns and Interviews

Karin Avaria of La Guatona Restaurant in Madrid: “Sharing my cuisine is a way of showing where I come from and who I am” 

Located in the San Fernando Market, this culinary space has established itself as a showcase of Chilean identity in Spain. Its founder, Karin Avaria, reflects on its history, the challenges of starting a business abroad, and the value of cuisine as an expression of heritage and belonging.

Marzo 29, 2026.

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Made by Chileans: 10 Years Promoting the "Made in Chile" Label Around the World  Made by Chileans

Made by Chileans: 10 Years Promoting the "Made in Chile" Label Around the World 

The program that authorizes the use of the "Marca Chile" brand on products and services now has 3,700 licensees, who promote Chile’s presence in more than 150 countries.

Marzo 26, 2026.

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From Chile to London: Mareida Showcases Chilean Culinary Talent Columns and Interviews

From Chile to London: Mareida Showcases Chilean Culinary Talent

From the British capital, three Chileans who are part of the restaurant’s team explain how this project brings Chile’s flavors, products, and culinary traditions to new international audiences.

Marzo 16, 2026.

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Frutillar Music Weeks closes its 58th edition with high attendance and international focus Made by Chileans

Frutillar Music Weeks closes its 58th edition with high attendance and international focus

This historic event in southern Chile brought together artists from different countries and audiences from various regions, reinforcing its international focus and contribution to the country's cultural influence.

Febrero 5, 2026.

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News and partner events Made by Chileans

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VIK celebrates the 2026 Harvest Festival: a unique experience at the world’s #1 vineyard

VIK celebrates the 2026 Harvest Festival: a unique experience at the world’s #1 vineyard

The event will take place on Saturday, April 25, 2026, in the spectacular setting of VIK in the Cachapoal Valley, bringing together wine, cuisine, art, and music in a seven-hour experience that celebrates its global leadership.

Abril 2, 2026.

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Holy Week in Santa Cruz: Things to Do with Your Partner or Family

Holy Week in Santa Cruz: Things to Do with Your Partner or Family

For those looking to celebrate Holy Week as a couple, the natural setting of Santa Cruz offers an ideal backdrop. Surrounded by vineyards and boasting a peaceful atmosphere, the Hotel Santa Cruz has crafted an experience focused on relaxation, wellness, and fine dining. The package includes two nights’ accommodation with a buffet breakfast and activities designed to help couples unwind together. Added to this is the valley’s distinctive culinary and wine tourism identity, where local wine and cuisine take center stage. The program also includes two tickets to Casino Colchagua, adding a nightlife option that complements the romantic getaway. “Holy Week is an excellent opportunity for couples to treat themselves to a moment of rest and connection. At Hotel Santa Cruz, we offer a complete experience that combines the charm of the valley, local cuisine, and spaces designed to be enjoyed as a couple or with the family,” said Claudio Villarroel, Marketing and Sales Manager at Grupo Almacruz. But that’s not all, as for those who wish to spend Holy Week with their family, the hotel grounds feature attractions such as the Colchagua Museum, located next to the hotel and considered one of the most important private museums in Latin America; the Wine Museum, a space dedicated to chronicling the evolution of wine production in Chile; and the Automobile Museum, which houses a remarkable collection of classic and historic vehicles that captivate lovers of history and engineering. In addition, families can visit another attraction: the Viña Santa Cruz Cable Car. The ride offers a panoramic view of the Colchagua Valley as the cabins ascend toward Chamán Hill. Santa Cruz stands out as one of the most well-rounded destinations for a getaway during Holy Week. With vineyards, museums, fine dining, and autumnal landscapes, the Colchagua Valley invites you to rediscover cultural tourism and relaxation in one of the country’s most iconic corners.

Marzo 31, 2026.

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Ch.ACO-16 Fair: Chile's most important art event is approaching

Ch.ACO-16 Fair: Chile's most important art event is approaching

From March 25 to 29, Feria Ch.ACO-16 will take place at Metropolitan Santiago. In this sixteenth edition, the fair will feature more than 50 exhibitors from 11 countries and different continents, who will come together to bring to life an experience that attracts thousands of people. A fair to explore, observe, converse, and be amazed.

Marzo 12, 2026.

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Las Torres Patagonia and SKY Airline launch strategic alliance to restore the trail to the Torres Base Viewpoint

Las Torres Patagonia and SKY Airline launch strategic alliance to restore the trail to the Torres Base Viewpoint

Torres Patagonia and SKY Airline are joining forces to restore the trail to the Torres Base Viewpoint. After successfully completing the first 1.5 km stage, they are now calling for volunteers who wish to participate in an all-expenses-paid "voluntourism" experience in the heart of the National Park.

Febrero 16, 2026.

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Podcast "Made by Chileans, talent and effort for the world".

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Episode 6

Viña ViK

24 min
Viña ViK

In this episode we talk to Andrea García from Viña Vik Chile, considered one of the most incredible vineyards and hotels in the country, located in San Vicente de Tagua Tagua, in the heart of the Millahue Valley, which in Mapudungún means Place of Gold.

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Episode 5

By María

23 min
By María

In this chapter we talked with Manuela Iribarren from By María, a local enterprise that has sought to share good, high quality food, contributing to create a better future through a production with the utmost concern for sustainability in its processes and with a sense of community towards its workers, suppliers and customers.

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Episode 4

Ok to shop

36 min
Ok to shop

In this episode we talk to Sebastián Wilson, creator of Ok to Shop, an innovative free application that allows you to review all the nutritional information of any product, facilitating the shopping experience for people with any dietary restriction, whether for health, religion or lifestyle reasons.

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Episode 3

Mal Paso

29 min
Mal Paso

In this chapter we talk with Ignacio Norambuena about the history of a national pisquera located at the top of the Limarí Valley, 13 kilometers from Ovalle, in the Coquimbo Region, where the estate that gives life, flavor and history to Pisco Mal Paso is located.

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Testimonials Made by Chileans

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