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Inspiration Made by Chileans: stories, news and trends

Every company, institution or person that joins the Made by Chileans program has a story to tell. Here you will find authentic stories, news and trends that show how what we do in Chile connects with individuals, markets and communities around the world.

News Made by Chileans

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Magic and Cardboard: Learn More About the Chilean Sustainable Toy Company That Is Expanding into Spain  Made by Chileans

Magic and Cardboard: Learn More About the Chilean Sustainable Toy Company That Is Expanding into Spain 

The company, part of the Made by Chileans program, is entering the European market with a concept based on creative play, sustainability, and design with a national identity.

June 22, 2026.

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Viña Santa Rita: Wine, Heritage, and Tourism in the Heart of the Maipo Valley Made by Chileans

Viña Santa Rita: Wine, Heritage, and Tourism in the Heart of the Maipo Valley

Located 45 minutes from Santiago, in Buin, the winery combines winemaking, culture, and tourism in a venue that welcomes more than 120,000 visitors a year and is gaining a growing presence on the international scene.

May 28, 2026.

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Araucanía Coast Beer Trail: Tourism and Local Production with the Marca Chile Seal Made by Chileans

Araucanía Coast Beer Trail: Tourism and Local Production with the Marca Chile Seal

The initiative, part of Made by Chileans, brings together 21 breweries from southern Chile that promote quality, innovation, and collaboration, positioning craft beer as a tourist experience with a distinct regional identity.

April 29, 2026.

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Karin Avaria of La Guatona Restaurant in Madrid: “Sharing my cuisine is a way of showing where I come from and who I am”  Columns and Interviews

Karin Avaria of La Guatona Restaurant in Madrid: “Sharing my cuisine is a way of showing where I come from and who I am” 

Located in the San Fernando Market, this culinary space has established itself as a showcase of Chilean identity in Spain. Its founder, Karin Avaria, reflects on its history, the challenges of starting a business abroad, and the value of cuisine as an expression of heritage and belonging.

March 29, 2026.

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News and partner events Made by Chileans

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From the Atacama Desert to the world: Rico Rico continues to put Chile on the map.

From the Atacama Desert to the world: Rico Rico continues to put Chile on the map.

From the Atacama Desert to the world: Rico Rico solidifies its international presence with victories in London and New York. What began a few years ago as a small artisanal project in San Pedro de Atacama is now establishing itself among the world’s most prominent premium spirits. The Licores Don Mateo distillery, located in the town of Checar Bajo, has just achieved two of the most significant milestones in its history. First, it won a gold medal and 95 points at the London Spirits Competition, one of the world’s most prestigious spirits competitions. A few days later, the brand was selected to participate in the Accelerator Pitch at Bar Convent Brooklyn in New York, where it was chosen as one of the most promising emerging brands to enter the U.S. market. The star of both achievements is Rico Rico, a liqueur made from rica-rica (Acantholippia deserticola), a medicinal plant used for generations by the Lickan Antai communities and considered one of the botanical symbols of the driest desert on the planet. For its founders, Matthieu Massei and Karin Ossandón, both recognitions represent much more than just international awards. “It shows us that there is interest in a liqueur deeply connected to its territory and that the desert can also compete in the world’s most sophisticated markets,” says Matthieu Massei. A recipe inspired by the Alps and adapted to the desert. The story began in 2020, when Massei, originally from France, decided to adapt the traditional recipe for the Alpine liqueur Génépi, using rica-rica as the main ingredient. The result was a completely different product, capable of expressing the identity of the Atacama highlands through an artisanal production process that involves prolonged maceration, high-purity grain alcohol, and a sustainable harvesting protocol developed in collaboration with researchers, respecting the plant’s natural regeneration. Depending on the harvesting area and weather conditions, rica-rica contributes notes ranging from citrus aromas to more herbal and woody profiles. For Karin Ossandón, the project also aims to preserve cultural heritage. “We’re not just a product. We’re also giving value and recognition to the people who have preserved this agricultural tradition for decades.” London: a historic recognition. The London Spirits Competition awarded Rico Rico 95 points and a gold medal—one of the highest scores ever achieved by a Latin American liqueur in its category. The jury particularly praised the product’s originality, technical quality, and regional identity, demonstrating that a spirit produced in the heart of the Atacama Desert can compete at the highest international level. New York opens the doors to the United States. The recognition earned in London subsequently led to Licores Don Mateo’s participation in Bar Convent Brooklyn, North America’s most important spirits trade show. Thanks to Corfo’s Semilla Expande program, the company was able to present Rico Rico to international importers, distributors, and specialists, and was selected for the Accelerator Pitch—a platform reserved for emerging brands with the greatest growth potential. The experience confirmed the commercial interest of the U.S. market. “For us, it was confirmation that there is room for a liqueur like Rico Rico within the U.S. premium segment,” explains Massei. Growth with identity. Currently, Licores Don Mateo sells its products in hotels, restaurants, liquor stores, and supermarkets in northern Chile and Santiago. At the same time, it is working to launch its first exports to the United States while continuing to develop new products based on native desert species. The project maintains strong ties to traditional Lickan Antai agriculture, seeking to add value to local resources through sustainable processes and small-scale production. With these two international accolades, Rico Rico demonstrates that innovation can emerge from the most extreme environments and that the identity of the Atacama Desert has the potential to become a benchmark within the global spirits industry.

July 3, 2026.

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Novotel Santiago Las Condes and Centro Ecerlab Are Leading a Major Skills Certification Initiative

Novotel Santiago Las Condes and Centro Ecerlab Are Leading a Major Skills Certification Initiative

During a ceremony held at the Novotel Santiago Las Condes on June 16, the certification initiative officially recognized the skills of 10 employees in key hospitality roles, validating their experience, knowledge, and contribution to strengthening hospitality, service quality, and operational excellence.

June 25, 2026.

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Torres del Paine is in the running for the "Tourism Oscars": News

Torres del Paine is in the running for the "Tourism Oscars":

Las Torres Patagonia has been nominated for the title of Leading Green Hotel and Responsible Tourism. The family-owned business has been nominated for the fourth consecutive year and is seeking to retain its title as South America’s Leading Green Hotel, in addition to being nominated for the South America’s Responsible Tourism Award.

June 9, 2026.

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The spirit of Patagonia has arrived in Buenos Aires: Cruce Andino brought together its leading operators at Casa Cavia News

The spirit of Patagonia has arrived in Buenos Aires: Cruce Andino brought together its leading operators at Casa Cavia

The event brought together tour operators, hotels, and strategic partners from Puerto Varas and Bariloche for an experience inspired by Patagonia.

June 8, 2026.

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Podcast "Made by Chileans, talent and effort for the world".

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Episode 6

Viña ViK

24 min
Viña ViK

In this episode we talk to Andrea García from Viña Vik Chile, considered one of the most incredible vineyards and hotels in the country, located in San Vicente de Tagua Tagua, in the heart of the Millahue Valley, which in Mapudungún means Place of Gold.

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Episode 5

By María

23 min
By María

In this chapter we talked with Manuela Iribarren from By María, a local enterprise that has sought to share good, high quality food, contributing to create a better future through a production with the utmost concern for sustainability in its processes and with a sense of community towards its workers, suppliers and customers.

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Episode 4

Ok to shop

36 min
Ok to shop

In this episode we talk to Sebastián Wilson, creator of Ok to Shop, an innovative free application that allows you to review all the nutritional information of any product, facilitating the shopping experience for people with any dietary restriction, whether for health, religion or lifestyle reasons.

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Episode 3

Mal Paso

29 min
Mal Paso

In this chapter we talk with Ignacio Norambuena about the history of a national pisquera located at the top of the Limarí Valley, 13 kilometers from Ovalle, in the Coquimbo Region, where the estate that gives life, flavor and history to Pisco Mal Paso is located.

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Testimonials Made by Chileans

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