President Kast leads the official launch of Choose Chile, accompanied by Foreign Minister Francisco Pérez Mackenna
October 6–11: Santiago will host its first Arts Festival
Column | Marca Chile, a Key Pillar of Our Strategy
The Cabo de Hornos International Center and Marca Chile Agree to Collaborate on Promoting Scientific Research in the Southernmost Region to the World
Chile Rugby and Marca Chile are joining forces to promote the country through international rugby
The "You Will See" Campaign Is Nominated for Best Communication Strategy at City Nation Place 2026
Column | Country Reputation and “Made In”: The Value of Origin
Relevant events for Chile's image in the world.
The Biobío River flows through the landscape and connects different regions, forming part of the vast geography that characterizes Chile.
Photograph by Los Contra.
In Huerquehue National Park, the araucaria trees rise among native forests and can reach up to 50 meters in height, reflecting the diversity of landscapes that runs through Chile from north to south.
Photograph by Sernatur.
The guanaco can grow to between 1.2 and 2 meters in length and roam the vast landscapes of Chilean Patagonia.
Photo by Fernando Gudenschwager.
Route A-143, the road to Poconchile, crosses the landscapes of Arica, showcasing the geographical diversity that unfolds throughout Chilean territory.
Photograph by Felipe Cantillana.
News from Chile in the world
Marca Chile conducted a study to understand how AI systems describe the country.
City Nation Place
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Made by Chileans: What Chile Creates Reaches the World 
Interview with Los Jaivas from "Somos Chile" 
Made by Chileans: A Step-by-Step Guide to Applying 
You're going to see the future 
