July 03, 2024 #ChileSustentable

Chile dazzles with its natural diversity and commitment to sustainability at the World Travel Awards

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These awards are a recognition of our commitment to sustainability and the promotion of unique tourism experiences". Verónica Pardo, Undersecretary of Tourism.

The country won the award for Best Green Destination, which recognizes the promotion of nature experiences and sustainable planning. In addition, Chile is once again the Best Adventure Destination and the Most Romantic Destination for the Atacama Desert in the South American competition.

Chile consolidates its position as a benchmark for green tourism and adventure and romantic experiences by winning important awards at the World Travel Awards, considered the 'Oscars of tourism'. These awards consolidate the country's position as a paradise for lovers of outdoor activities in South America.

In the continental edition of the awards, the country won the distinction of Best Green Destination, which recognizes the existence and promotion of nature destinations and the planning, development and promotion of environmentally responsible and sustainable tourism experiences. Chile surpassed Colombia in this category, which won the award in 2023.

Verónica Pardo, Undersecretary of Tourism, noted that "these awards are a recognition of our commitment to sustainability and the promotion of unique tourism experiences. Chile has established itself as a leader in adventure tourism, thanks to our diversity of landscapes and activities ranging from sandboarding in some of the country's dunes to trekking in Patagonia, as well as the beautiful landscapes of the Atacama Desert.

In that line he affirmed, "in addition, the Best Green Destination and Best Destination for Young People recognitions reflect our efforts to offer responsible and vibrant options for all types of travelers . We will continue to work to maintain and improve these standards, ensuring that Chile remains an outstanding destination".

Globally, our country holds the Best Green Destination recognition after receiving it in 2019, 2020, 2022 and 2023, for the value of the initiatives it has promoted to discover, enjoy and appreciate the ecological, aesthetic and ethical aspects of green forms of tourism.

In this regard, the national director of Sernatur, Cristóbal Benítez, explained that "the Continental Green Destination award comes to reinforce the work we do from the institution and the commitment to responsible tourism practices . One of our lines of work is to support and encourage the certification of companies with the S Seal, a distinction that guarantees tourists that the different tourism services in Chile comply with global sustainability criteria. We will continue working for the country to continue its leadership in the region and the world in this area of tourism".

More recognitions for Chile at the World Travel Awards in South America

Chile also won the award for Best Adventure Destination for the tenth consecutive year, an accolade that consolidates the country's position as a paradise for lovers of outdoor activities. From sandboarding in the northern dunes to trekking in Patagonia, Chile offers an unparalleled variety of experiences that challenge and thrill the most intrepid travelers.

In addition, Chile continues to enchant the continent and held the award for Most Romantic Destination in South America for the seventh time. The Atacama Desert - which covers the territory between the regions of Arica and Parinacota and Coquimbo - is known for its lunar landscapes and starry skies. The award it has won since 2018 highlights the magic and unique charm of this place, perfect for romantic getaways and unforgettable experiences under the stars.

Other unprecedented awards were Best Destination for Young People, reflecting the vibrant nightlife, urban culture and diverse activities that the country offers for young travelers; and Best City, for Santiago, where the capital city stood out for its cultural, gastronomic and entertainment offerings, in addition to its vibrant atmosphere and strategic location, which is a starting point for exploring the rest of the country.

What's next for Chile at the World Travel Awards?

After the Grand Tour of the World Travel Awards, which are regional gala ceremonies recognizing excellence within each continent, the winners compete for the global awards.

There again there will be a popular voting process to choose the winners, who will be awarded at a ceremony to be held in the city of Madeira, Portugal, on November 24, 2024.

Check the original article on Sernatur's website.

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