Both institutions will join forces to enhance the nation's image internationally.
With the goal to boost Chile's image abroad, Fundación Imagen de Chile signed for the first time a strategic alliance with a TV station: Televisión Nacional de Chile (TVN).
This agreement will give TVN access to Imagen de Chile's graphic and audiovisual material, and the TV station will become a platform that will enhance Chile's image internationally showcasing the contributions that Chilean men and women are doing around the world.
"It is very gratifying to have this alliance with TVN, which will allow us to continue showing Chile at an international level. Given the role of both institutions, it is a natural alliance that was pending, and that will allow us to join forces around what identifies us", said Constanza Cea, executive director of Imagen de Chile.
TVN representatives valued the agreement between both organizations. "We are very happy to start this collaboration with Imagen de Chile, since it allows us to work together to enhance the promotion of Chile, particularly abroad, through our international broadcast station", said Alfredo Ramírez, executive director of TVN.