Identifying the main milestones of this year and deepening Chile's positioning spaces in the international context are some of the objectives included in these instances.
With the life and culture table, the 2022 cycle of the Chile Creating Future working groups began. Entrepreneurship and Innovation; Life and Culture; Science and Knowledge; Tourism and Sports; Business and Export are the topics addressed by the 5 tables and whose purpose in this first session was to share the results of the Image of Chile 2022 Study, in order to identify the main strengths and weaknesses in the perception of key positioning issues for Chile in priority markets.
In addition, the members of each table will have the space to share their next milestones and thus, together, continue to identify opportunities for collaboration to position Chile during this year 2022.
"In recent years, culture has gained prominence, which addresses everything from the consumption of products to how cultured Chileans are seen. Today, 65% of those surveyed agree that Chile is recognized in the world for its culture, art and heritage, and from Imagen de Chile we want to continue promoting with all of you that the world knows us and prefers us," said the executive director of Imagen de Chile, Constanza Cea, during the inauguration of the culture table.
Representatives of the Teatro A Mil Foundation, the AMA Foundation, ProChile, Dirac, Boragó restaurant, Chilemúsica, Corfo and the GAM Cultural Center were present at this event.
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